No surprises at checkout

No quiz. No funnel.
Just the numbers

Chef-prepared
Human-grade

Every DTC pet food brand hides pricing behind a quiz. We put ours on the wall — every plan, every tier, every dollar.

What you'll pay

Choose your plan

Two plans, two delivery options. Pick what works for your dog and your schedule.

Fresh delivery every week

Billed per delivery. Best for dogs who go through food quickly or owners 
who prefer more frequent freshness checks. $/day = weekly price ÷ 7.

Extra Small
5 – 12 lbs · 150g/day 
· ~190 kcal
Custom plan — contact us to build your dog's formula
Small
13 – 25 lbs · 280g/day 
· ~350 kcal
Custom plan — contact us to build your dog's formula
Medium
26 – 45 lbs · 420g/day · ~525 kcal
Custom plan — contact us to build your dog's formula
Large
46 – 70 lbs · 640g/day · ~800 kcal
Custom plan — contact us to build your dog's formula
Dire Wolf Tier 1
71 – 100 lbs · 800g/day · ~1,000 kcal
Custom plan — contact us to build your dog's formula
Dire Wolf Tier 2
101 – 130 lbs · 920g/day · ~1,150 kcal
Custom plan — contact us to build your dog's formula
Above 130 lbs
Custom formulation & pricing
Custom plan — contact us to build your dog's formula
Monthly plan

Billed once per month with delivery every 2 weeks (2 deliveries/month). Best value — get 4 weeks of fresh food with the convenience of monthly billing. $/day = monthly price ÷ 30.

Extra Small
5 – 12 lbs · 150g/day 
· ~190 kcal
Custom plan — contact us to build your dog's formula
Small
13 – 25 lbs · 280g/day 
· ~350 kcal
Custom plan — contact us to build your dog's formula
Medium
26 – 45 lbs · 420g/day · ~525 kcal
Custom plan — contact us to build your dog's formula
Large
46 – 70 lbs · 640g/day · ~800 kcal
Custom plan — contact us to build your dog's formula
Dire Wolf Tier 1
71 – 100 lbs · 800g/day · ~1,000 kcal
Custom plan — contact us to build your dog's formula
Dire Wolf Tier 2
101 – 130 lbs · 920g/day · ~1,150 kcal
Custom plan — contact us to build your dog's formula
Above 130 lbs
Custom formulation & pricing
Custom plan — contact us to build your dog's formula

* Wolfery $/day = weekly delivery price ÷ 7 days. Competitor $/day estimates from publicly available sources and third-party reviews, Q1 2026. 

Competitor prices not published without completing a quiz funnel. Protein shown: Beef (primary).

Calorie values are estimates and may be refined once laboratory analysis is complete.

A note on pricing & portions

The prices above reflect our current subscription rates as of April 2026.

Weekly plan is billed per delivery, once a week.
Monthly plan is billed once per month and includes two deliveries 

— one every two weeks. All prices are in USD.

Prices are subject to change. Active subscribers will always be notified via email with at least 14 days' advance notice before any pricing adjustment takes effect. 
We will never change what you are charged without direct communication first.

Portions will be recalibrated when our Feeding Intelligence Engine (FIE) launches. The FIE will personalize your dog's daily portion based on real-time data — activity level, body condition score, health status, age, breed, and environmental factors — replacing static weight tiers with a truly dynamic feeding plan. When FIE goes live, your portion size and pricing may be adjusted to reflect your dog's precise needs. All changes will be communicated clearly before they take effect.

Feeding Intelligence Engine — coming soon

How we compare

The industry hides prices. 

We put ours on the wall

A side-by-side look at what you actually get — and what they won't tell you until you've finished their quiz.

The Wolfery
The Farmer's Dog
Ollie
Pricing transparency
Full public pricing
Full public pricing
Full public pricing
Cost per day — 26–45 lb dog
$8.33 – $10.00
$10 – $13
$10 – $14
Michelin-trained chef
République · Manzke
Local production
SF Bay Area, weekly batches
National facility
National facility
Adaptive portion sizing
FIE launching soon
Static weight tiers
Static weight tiers
Human-grade ingredients
Yes
Yes
Yes
Specialty proteins
Boar · Bison · Venison · Elk
Limited
Limited
Delivery options
Weekly or biweekly
Weekly, and Monthly
Weekly or biweekly
Dogs over 130 lbs
Custom plan available
Not offered
Not offered

*Competitor data based on publicly available information and third-party reviews as of Q1 2026. 

Actual competitor prices require completing a quiz funnel and vary by dog profile.

Give them real food made with care — from our kitchen to yours.

Give Your Dog the Food They Deserve

Start Your Dog’s Plan

All Wolfery prices reflect current subscription rates as of April 2026 (Beef, primary protein). Weekly plan billed per delivery. Monthly plan billed once per month, includes 2 biweekly deliveries. $/day on weekly plan = delivery price ÷ 7. $/day on monthly plan = monthly price ÷ 30. Prices and portions subject to change with advance notice to active subscribers. Portions will be recalibrated when the Feeding Intelligence Engine (FIE) launches. Competitor pricing estimated from publicly available sources; actual prices vary and require a quiz to obtain. 
© 2026 The Wolfery Company.